Color names of MAJOLICA MAJORCA PURE PURE KISS NEO

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These are the color names of PURE PURE KISS NEO, a lipstick which launched in 2018 from MAJOLICA MAJORCA.

Each name concisely alludes to a deeper story; MIKKOKU ("inform"), HIKAEME NA KOKUHAKU ("discreet confession"), DILEMMA, FUTAGO NO IMOUTO ("twin sister"), REIJYO ("young lady"), and KOIGATAKI ("rival in love".) Words were carefully chosen from everyday vocabulary, and written to inspire and tickle your fancy. Beyond color and function, the names playfully ignites imagination whenever someone chooses a color or wears it.

Credits
Shiseido Creative Division
Copywriter
Asuka Hashiguchi
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